(In Person & Virtual Conference)




Topics and Tracks


Call For Paper

About the conference

Welcome to SICB 2021, the 17th edition of the SICB will take place on 25 – 27 October 2021.

The theme of the conference is “the Digital Economy and Business Analytics”. The objective of the conference is to bring together leading scholars, practitioners, and policy-makers who are interested in conducting research and sharing their scientific experiences and novel ideas in the fields of digital economy business analytics, big data analytics, business intelligence, and artificial intelligence applications in business.

SICB 2021 will be held at the Faculty of Business, Al-Zaytoonah University of Jordan, Amman, Jordan.

This international conference is supported by Al-Zaytoonah University of Jordan and the Central Bank of Jordan.


Jordan is a premier destination within the Middle East region. Jordan is home to plenty of attractions from Petra the rose city, Dead Sea the lowest point on earth, Wadi Rum the valley of the moon, to Amman the unique blend of old and new

University Campus

Al-Zaytoonah University of Jordan is located in Amman, Jordan. Visit our University website for more information 

Petra, one of the Seven Wonders

The ancient city of Petra is one of Jordan’s national treasures and by far its best known tourist attraction. Petra is a UNESCO World Heritages Site and one of the new Seven Wonders of the World.


Al Zaytoonah University of Jordan, Queen Alia Airport St 594, Amman, Jordan

Al-Zaytoonah University of Jordan
P.O.Box 130 Amman 11733 Jordan
Telephone: 00962-6-4291511
Fax: 00962-6-4291432
Email: sicb@zuj.edu.jo

Hani Aboalrob